3 Types of Website Builder- Gutenberg, Elementor and Divi

Even though WordPress is the world’s biggest and easiest content management system (CMS). But it still requires a few components to make a website better and have all the necessary features such as landing pages, shop, blog pages. As the world is growing day by day, new inventions are happening at the same pace. Mere text written on paper will not help you achieve the goals you are looking for. You need a beautiful website to have a Better conversion ratio and brand reputation.

With WordPress, it is effortless to build nowadays. You do not need any knowledge of PHP, HTML, or CSS programming languages. You need one website builder, and it will let you do all the work while you are watching and add adjusting it. In technical terms, it is called visual builder, and that is why we’re going to compare and find the best website builder. Is it Elementor, Divi or Gutenberg. We will discuss all these in-depth with today’s article.

Gutenberg Website Builder

At the starting of the year 2019 WordPress content management system replaced the old TinyMCE editor with its brand new block editor, also called Gutenberg.

You might have seen two different types of editors while writing any post or page in the word press these days. The first is the classical editor, and the other one is the block editor. That block editor is the Gutenberg.

Due to its block editing technology, Gutenberg opens many possibilities for designing any page or website. They even provided drag and drop type premium features without any cost with the Gutenberg.

Pros of Gutenberg:

Let’s talk about a few pros of using the inbuilt Gutenberg block website builder.


Gutenberg WordPress website builder is completely free to use for all WordPress users. Other than that, there are many pre-made landing pages for Gutenberg block editor offered by multiple theme builders for free of cost.

Even though other plugins such as Elementor also offer a free plan. But there are many features that you can’t get in other plugins for free of cost.


Gutenberg is a native website builder. That is why it has the highest page loading speed. As you know, the faster the website load, the better it performs when it comes to conversion ratio and bounce rate.

Ease of use

When it comes to ease of use of the website builder dashboard, no other website builder can beat the experience in new user face while using the Gutenberg block editor.

Right now, it has become the hot topic of debate which WordPress page builder is easy to use for a newbie. And Gutenberg is seen to be the clear winner.

Creative Blocks

When it comes to website building, you require many features that will be very basic, but not every website builder provides it without any cost.

If you need social share, Google map even a simple call to action button, other builders won’t provide it at no cost. But Gutenberg has a long list of creative blocks which you can easily use and build your website. Here are a few important ones.

Call to action

Star rating


Google map

Content timeline

Post timeline

Social share

WP search

SEO Tools

No matter what you do with your website, the one thing that will be in your mind every time is search engine optimization, also known as SEO. Gutenberg has a few features in its pocket when it comes to the matter of


FAQ schema

How to schema

Review schema

Table of contents

For the features listed above, you won’t require any extra plugins or builders. Gutenberg could handle it without any cost.

Other Important features

Features of Gutenberg block editor do not end here. There is a long list of features that you can easily use without any hassle.

Contact form

Advanced heading

Post layouts

Price list


Gravity forms styler

Elementor Website Builder

The elementor website builder is the second most popular WordPress page builder even though most of the functions required for any website builder are in the paid plan.

But there are many basic, advanced, and essential features available at no cost with Elementor website builder. The Elementor website builder tool is the first step if you want to create a website that can compete with websites created by enterprises.

Pros of Elementor website builder

Elementor is developed by an IT company that focuses on selling the product by providing best-in-class value for the user. So it is apparent that it will have a lot of functions and features other than Gutenberg.

So it will be unfair to the Gutenberg website builder tool if we only compare the paid features with a free plugin. For the sake of comparison, we will only try to look for features available in the accessible version of Elementor.

Easy to use

Just like any other visual builder, the Elementor website builder tool also allows you to use a drag and drop editor, which does not require the knowledge of any coding or programming language. The drag and drop feature is easy for even a new user and first-time website builder.


The elementor Website builder is 100% capable of creating responsive designs. The elements you use while creating the layout can easily adjust themselves depending on the device’s resolution. On a mobile device, then the details get shrink. So no matter which device you use, your website is going to look amazing.

Padding and Margin

Using a website builder like Elementor gives you the option to add the padding and margin with any of the elements you have added to your website.

Both of the options are currently missing in the Gutenberg website builder. But with the Elementor, you can also get it with the free plan.

Advance Styling Option

With Elementor, you get all the advanced styling options that Gutenberg is currently missing. You can easily add dividers, hover effects, custom fonts, and transformations.

These are just a few pros. There is a long list of features that you can get with the free plan of Elementor.

Social share buttons

Contact forms

Font awesome icons


Easy copy paste styles

Free Pre-designed layouts

Mobile view on desktop

These are just a few features that are available with the free Elementor website builder tool. But if you go with the paid plan, you will get hundreds of different tools and features to create any website easily.

Divi website Builder

Nobody can deny that Divi is one of the best website builder tools available for the WordPress content management system (CMS). Divi offers every feature and tool which is necessary to create any professional website.

It is also one of the famous and oldest visual editor tools for WordPress. With its rich feature library, you can easily drag and drop any element you like.

Pros of Divi

Now let’s talk about a few pros of the Divi website builder tool. And compare a few with its direct competitor Elementor and Gutenberg.

A/B testing

In our research, while comparing and testing all the best website builder tools, we did not find the A/B testing function on many tools. And those who understand how you can effectively use the A/B testing feature. You will be glad to hear that Divi comes with the integrated A/B testing feature so that you can easily take the benefit of multiple landing pages and drive more sales.

Transformation effects

Every developing tool has a few features that other website-building tools miss. That is what makes them unique and allows the company to drive more sales based on that.

Divi has a transformation effects tool with a rich library of effects to use. This feature is currently not available with other tools, and if available, it’s not that effective.

Unique drag and drop builder

Divi offers a great visual builder which allows you to drag and drop some elements without any hassle, and you can easily adjust the margin and padding on display.

And also, you can quickly check how it will look on different devices with just a few clicks. It also allows you to change the device with different resolutions and check if your design is lagging in another device.

Advanced features

Divi also has many advanced features lists where you can easily add testimonials, Forms, Maps, countdowns etc. With just a few clicks.

Divi has pre-made rows with different margins and columns. Other than that, you can easily add custom CSS with just one single code. You can use that CSS anywhere you want.

Even though we’re talking about only advanced features but this doesn’t mean that it lags in basic features such as

Integrating media

Call to action button

Circle counter


Contact form




These are just a few pros, or I say features. The list goes on and on. But one thing which does not go in favour of Divi is that it does not offer a free version of the website builder. It is only available with a paid plan. And I think that is the one thing which goes against it.

Final Verdict

After comparing all the best WordPress website builder tools, we are ready to compare Gutenberg, Elementor, and Divi builder.

If you are starting and you have not installed or used any website builders, I suggest you go for Gutenberg because it’s free to use high-speed nature. Other than that, it’s also effortless to use due to its drag and drop features.

For any advanced features, you can use Elementor or Divi But always remember that you have to use a few mechanisms to lower the page loading speed, which has become an essential factor in search engine rankings.

We won’t recommend you to rollback from elementor or Divi page builder to Gutenberg. Because at this point, Gutenberg is at its initial stage, and it doesn’t have enough features for an enterprise website. 

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